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Aug 10, 2011
Cable Transit Industry, Marketing Issues, Questions

EcoCities and Cable: Tianjin Ecocity (Photos Summer 2011 Status)

On a recent trip to China, I had the opportunity to visit a site that few planners outside of China have yet to see. First announced in 2008, Tianjin Ecocity is a large, ecological development designed to encourage sustainable building and living practices and promote future “green” developments. Not to mention this is possibly the...

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Jul 29, 2011
Gondola Project Forum, Marketing Issues, Questions

Forum Fridays: Homemade Cable Systems

Would you go for a ride with the Flying Men of Yungas Valley? Thanks to everyone who visited and posted on the forum this past week. Introductions were made however no jokes were submitted so this week instead of featuring the best joke I’d like to post a new discussion topic: As we’ve seen on...

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Jul 27, 2011
Cable Transit Industry, Marketing Issues, Policy

Public Transit: Politics, Procurement Policy and Taxpayer Dollars

A recent article in the Globe and Mail discusses the relationship between mass transit and political agendas. It appears that throughout the world high-stakes rail projects worth millions or even billions of dollars are becoming entangled in a struggle that pits the bottom line against local interests. In this age of globalization, companies around the...

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Jun 06, 2011
Marketing Issues

Is Driving A Car Habitual?

We like to think of the choice to drive a car as just that: A choice. That’s why we frame the Private Automobile vs. Public Transportation debate in terms like “travel mode choice.” We then shame drivers for their choice, knowing in our heart-of-hearts that they’re making a less than optimal decision. But what if...

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Jun 01, 2011
Apr 19, 2011
Marketing Issues

Lessons From Betamax

In the late 1970’s and early 1980’s Sony and JVC waged a war between their respective Betamax and VHS video cassette formats. Early consensus (my dad included) favoured the Betamax format and its superior image and picture quality. Beta also had the advantage of a two year head start over the VHS format. And yet,...

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